THE LATEST ON THE BLOG
REPLACE jargon-filled marketing WITH insight-driven storytelling, THAT CAPTIVATES AND INSPIRES ACTION.
How to Build a Full-Funnel GTM Strategy That Actually Scales: Expert Insights from Andrew Seidman
In today's fast-paced world, many of us feel the pressure to be constantly "on." We push ourselves to work harder, achieve more, and be perfect in every aspect of our lives. But what happens when that motivation wanes? When the curve takes a dip and we feel ourselves on a downward slope?
Andrew Seidman, a seasoned go-to-market strategist and former professional poker player, offers a refreshing perspective. He reminds us that it's okay to not feel perfectly motivated every day. Life, much like a poker game, has its ups and downs. You can make all the right moves and still not win every hand.
Instead of fighting the current, Andrew suggests we "give ourselves a break." Recognize that the curve will turn back up again. The key is to zoom out and see the bigger picture, rather than focusing solely on the present moment's struggles. This mindset, honed at the poker table and applied in the boardroom, is a powerful tool for navigating the inevitable fluctuations of both work and life.
How to Step Into Your CEO Power & Build Momentum Without Burnout: Expert Insights from Caitlin Harris
Feeling stuck in the daily grind of your business? In this episode of the Sticky Note Marketing Show, Caitlin Harris, founder of Momentum with Caitlin, shares how to shift from survival mode to sustainable momentum. Learn how systems, strategy, and soul work together to help you lead like a true CEO—without burning out. Whether you're building from scratch or scaling to your next level, this conversation is your permission to simplify, align, and thrive.
How to Start Conversations That Actually Matter: Expert Insights from Trish Glose
Ever feel awkward striking up a conversation at a networking event or unsure how to connect with someone new at work? In this episode of The Sticky Note Marketing Show, host Mary Czarnecki chats with journalist and storytelling expert Trish Glose, who shares practical, confidence-boosting tips for talking to anyone—whether you're a team leader, entrepreneur, or just trying to make a new friend on vacation.
From starting with easy questions to mastering the art of listening (with both your ears and your eyes), Trish offers a crash course in authentic connection. You’ll also learn how to gracefully end conversations, introduce people the right way, and use storytelling to build team culture—even in hybrid work environments.
How to Achieve 2X–10X eCommerce Growth: Expert Insights from Sabir Semerkant
What if 1% is all it takes to unlock 10x growth? 💡
In this episode of the Sticky Note Marketing Show, we dive deep into the mind of eCommerce growth strategist Sabir Semerkant—trusted by giants like Gary Vee, Neil Patel, and brands like Canon and Sour Patch Kids. With over $1B in revenue generated, Sabir breaks down his playbook for building high-growth, data-driven businesses in today’s competitive online market.
From his powerful 1% daily improvement mindset, to the real reason why gross margin—not just revenue—is the lifeblood of your business, this blog breaks down three of his most game-changing lessons for scaling your brand the smart way. Whether you're just starting or ready to take your eCommerce business to the next level, Sabir's strategies are a must-read (and must-execute). 🚀
How to Know It’s Time for a Website Makeover (and What to Fix First!): Expert Insights from Kristen Doyle
Is your website feeling stale or failing to attract the right audience? Learn the key signs it's time for a refresh, common mistakes to avoid, and quick tips to make your site a powerful tool for your evolving business.
How to Get Your Human Voice Back in AI-Driven Marketing: Expert Insights from Lauren Shaw of The Laurens
What happens when a rocket scientist meets a sales powerhouse? You get The Laurens—an unstoppable duo transforming how coaches, consultants, and online service providers use AI in their businesses. In this episode of the Sticky Note Marketing Show, Lauren Shaw shares the behind-the-scenes of how she and her partner went from aerospace engineering and business building to becoming leading voices in AI-driven sales and marketing.
Discover how they’re helping entrepreneurs avoid robotic, cookie-cutter content and instead create aligned messaging that connects and converts. From practical strategies for “humanizing” your AI output to powerful sales insights that boost conversion rates, this conversation is packed with real talk, real tools, and real transformation.
How to Stop Wasting Video Budget and Start Building Buyer Trust: Expert Insights by Tim Bradley
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes Tim Bradley, co-founder of Pennant Video, to explore how businesses—big and small—can harness the true power of video marketing. Tim breaks down the "Video Marketing Trifecta," a framework designed to help brands differentiate, demonstrate, and validate their value through Anthem, Explainer, and Endorsement videos. From pinpointing the biggest gaps in the marketing funnel to crafting content that builds trust and drives action, Tim shares real-world insights on how video can eliminate communication bottlenecks and accelerate buyer journeys. If you're wondering when and how to invest in video marketing, this conversation delivers the clarity and strategy you need.
How to Infuse Fun & Positivity into Your Team Culture: Expert Insights by Scott Parker
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki sits down with educator, team-building facilitator, and award-winning comedy performer Scott Parker. Scott shares how the power of improv and play can break down communication barriers, even for the most introverted team members. From juggling in college to facilitating high-energy workshops for 150 ski industry professionals, Scott shows how moments of levity—like an imaginary game of "Whoosh" or a shared daily Wordle—can create authentic connection and a stronger, more cohesive workplace culture.
Whether you're running in-person meetings or connecting with remote teams, Scott’s playful strategies prove that boosting morale doesn’t require a corporate retreat—just a little creativity and the willingness to try something new.
How to Unlock Your Authority with Podcast Guesting: Expert Insights by Seth Donlin
Unlock your authority and grow your personal brand with podcast guesting. In this expert interview, marketing strategist Seth Donlin shares actionable tips on how to be a standout podcast guest, connect with ideal clients, and leverage storytelling to boost your visibility and credibility.
How to Reclaim Your Lost Time & Live with Intention! Expert Insights by Michelle Oucharek-Deo
Are you constantly feeling like there’s never enough time? You’re not alone—and it might be time to rethink the way you view your schedule. On this episode of the Sticky Note Marketing Show, time recovery expert Michelle Oucharek-Deo shares how to break free from the cycle of time scarcity and start living with clarity and intention. Learn how to stop time shaming, reclaim lost hours, and build a business that supports the life you actually want. If you’re ready to feel empowered, present, and in control of your day—this one’s for you.
How to Create Customers for LIFE: Expert Insights by Vance Morris
In today's crowded marketplace, winning a customer is only half the battle — keeping them is where true success lies. In this week’s Sticky Note Marketing Show, customer experience expert Vance Morris shares powerful insights on how businesses can move beyond simple transactions and build lasting customer loyalty. Learn why customer retention is more profitable than constant acquisition and discover simple, proven strategies to create customers for life. If you're ready to stop the churn and start creating raving fans, this episode is a must-listen!
How to Discover Your Purpose-Driven Path to Business Success: Expert Insights by Jackie Grice
What if your next business breakthrough isn't about doing more—but aligning more deeply with your purpose? In this episode of the Sticky Note Marketing Show, transformational coach and CEO Jackie Grice shares how stepping into silence, embracing soulful strategy, and releasing comparison led her to build a multi-million dollar company rooted in purpose. Her insights will help you reconnect with your “why” and create a business that’s both successful and soul-aligned.
How to Transform Your Business and Your Life (With a Little Bit of Soul): Expert Insights by Gayle Goodman Lynch
Discover expert insights from Gayle Goodman Lynch on how to revolutionize your business and life! This post explores the power of blending strategic business coaching with soulful self-discovery for lasting success and inner peace.
How to Stop Wasting Time & Start Scaling with Strategic Marketing: Expert Insights from Chantal Cornelius
Struggling to make your marketing efforts count? In this episode of the Sticky Note Marketing Show, Chantal Cornelius shares expert insights on how to stop wasting time and start scaling with strategic marketing. Discover why building real connections beats cold selling, how to attract the right clients without wasting resources, and the key to crafting a standout marketing strategy. If you're ready to take your business to the next level, this is a must-read! 🚀
How to Avoid Digital Darkness: A Social Media Strategy for Leaders: Expert Insights from Jess Jensen (Copy)
Are you stuck in the daily grind, struggling to scale your business? The secret isn’t working harder—it’s working smarter with a clear strategic plan. In this insightful discussion, Strategic Business Advisor Ericka Scott shares how small business owners can cut through the chaos and build a roadmap for sustainable growth.
Discover how the Strategic Plan Now framework helps businesses stay focused, align their teams, and create accountability for real progress. If you’re ready to stop wasting time and start scaling effectively, this is a must-read!
How to Avoid Digital Darkness: A Social Media Strategy for Leaders: Expert Insights from Jess Jensen
Are you a leader hiding in the digital shadows? Learn why senior leaders must embrace online presence and how to build a strategic, authentic social media platform. Discover the key to connecting with your audience beyond corporate messaging.
How to Connect Your Brand with Your Customer's Identity: Expert Insights from Veronica Romney
Discover the unique advantage small businesses have over large corporations: building close, personal relationships with their customers. Learn how to leverage this intimacy to foster loyalty and drive growth.
How to Supercharge Your LinkedIn Lead Gen with AI: Expert Insights from Casey O’Toole
Unlock the secrets to effective LinkedIn lead generation with AI. This post covers everything from overcoming fear-based outreach to personalizing AI interactions. Learn how to lead with value, build genuine connections, and transform your LinkedIn strategy with insights from Casey O'Toole of LinkyBot.
How to Tap into the Power of Inclusive Marketing: Expert Insights from Chad Solis
In today's digital landscape, are you inadvertently excluding a quarter of your potential audience? On the latest Sticky Note Marketing Show, Chad Solis, CMO of AudioEye, reveals how digital accessibility isn't just a compliance checkbox, but a powerful growth engine. Discover how empathy-driven marketing, leveraging "human-assisted technology," and understanding the $13 trillion opportunity can transform your business. Learn to spot hidden accessibility issues, implement quick wins, and build a brand that truly connects with everyone. Dive into Chad's insights and unlock the power of inclusive marketing.
How to Unlock Growth with Data-Driven Marketing: Expert Insights from Eran Friendinger
Data is the lifeblood of modern marketing, but simply collecting it isn't enough. This blog post explores how businesses can unlock growth through data-driven strategies, featuring insights from Eran Friendinger, CTO of Voyantis, on the Sticky Note Marketing Show. Learn about value-based bidding, predictive AI, and building robust data infrastructure.
